We take pride in offering services that provide measurable benefits to our clients. Our interactions are governed by the highest business ethics and respect and we follow our own advice – to create lasting partnerships with our customers.

My association with CLC subscriber retention services and consulting spans more than a decade. During that time I have seen them evolve from being a "service provider" to subscriber retention problem solvers and nationally recognized experts.
Rich Williams
Vice President - Circulation
Buffalo News


Without question, Customer Loyalty Concepts is the leader in the field of retention management services for the newspaper industry. Here at the Sun Herald, we have had an evolving, interactive business relationship with CLC for over 10 years and have worked together to develop service and retention metrics that are quantifiable and with a proven ROI. CLC is not just another "vendor", but a vital team member working together with us to evolve measurements and service in an ever-changing customer information environment. Without them is like driving blind.
Gary Raskett
Circulation Director
Sun Herald


We have been working with CLC for a couple of years now. Their professionalism, attention to detail, and outstanding results have been a much needed addition to our retention and order acquisition strategies. We have never worked with a vendor that provides us with more useful information. CLC has been responsible for saving hundreds of our customers that we could not have saved without them. Their reports are timely, informational, and easy to read. Our customers and former customers are left with a feeling that we truly care after speaking with a rep from CLC. We highly recommend all the services that they provide, and have never had better service from any vendor.
Rob Pryor
Circulation Director
Capital-Gazette Newspapers


Customer Loyalty Concepts has helped us provide greater customer service, reduce churn, save money through their excellent start verification and stop saver programs. I've tried others but CLC's unparalleled attention to detail and customer service at competitive rates makes them the best in the business. I highly recommend CLC.
Malcolm Brownell
Director of Circulation
Florida Times-Union


CLC has proven to be a true "partner" in our retention strategy here at The Times of Trenton. More than just a vendor, they have provided us with valuable insight, research and consultation that has helped us improve our retention rates by over 20%!
Mark P. Vinciguerra
Circulation Director
Times of Trenton Newspaper

These guys are great! They do my start verification calling, with 95% contact rate, and also call subscribers 21 days into their grace period, with a 75% contract rate. They are very reasonable with their pricing.
Carol Steiger
Acquisition and Retention Manger
Press of Atlantic City